Sponge Project Blog ~ Web design in Tewkesbury

This should apply to all companies, but is particularly relevant for financial advisers, when a recession looms invest in your website beforehand.

Turbulent market conditions make investors nervous and want to withdraw to a safer place, however the right thing to do in many cases is to leave well alone. As consumer confidence drops they’ll start looking to the internet for bargains as well as reassurance from their financial adviser. But how do we get the message out there and help reassure people, yet still manage your costs? Simple answer is via your website.

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It’s amazing what a quick Google search will turn up, in this case the BBC News Styleguide. What I was actually looking for was the original use of the analog clock now housed on the BBC Homepage Beta (see top right hand side of screen), which I still can’t find!

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…you’ve got to keep you content fresh and orderly. The content you write from day one isn’t going to hit the mark forever. Also you’re no doubt going to run special offers, promotions, attend roadshows, etc all of which will mean new or reviewed content. So you need to review and maintain it on an ongoing basis.

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Most email programs do not support any form of web standards. What this means in real terms is that there’s no guarantee that the pretty email you create with nice pictures and coloured text will look and behave in the way you originally intended.

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Here’s a clever way of getting people to visit your website or blog: give them your valuable service as a prize. David Airey, a graphic designer specialising in logo design, has done just that by offering a bumper pack of goodies as a free prize draw to celebrate his site’s one year birthday.

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